Abdiel Flores, MBA – Creative Director
Abdiel Flores is a business strategist, digital innovator, and creative director with more than 20 years of experience helping organizations leverage branding, technology, and digital transformation to drive growth and create meaningful customer experiences. As the founder of Wigo, he has led projects across corporate, government, healthcare, financial services, and entertainment sectors, partnering with organizations ranging from multinational brands to public institutions and emerging ventures.
Throughout his career, Flores has provided strategic consulting, branding, user experience design, digital marketing, and technology solutions for organizations including Puma Energy, LP® (Latin Percussion), BDO, ESPN Latin America, AOL, Wyndham Hotels, and numerous government and nonprofit entities. His work is recognized for combining strategic thinking, creative leadership, and technology to solve complex business challenges.
Flores holds an MBA in Management and Strategic Leadership and a BA in Communications. In addition to his consulting practice, he serves as a professor of Marketing, Leadership, Entrepreneurship, and Music Business at the Puerto Rico Conservatory of Music, where he helps develop the next generation of creative professionals and business leaders. His unique background in business, technology, and the arts allows him to bring a multidisciplinary perspective to innovation, organizational growth, and brand development.
